| Taken together, the top two articles this morning in my Google Wave news reader folder produce a bit of cognitive dissonance. First, from Ireland’s SiliconRepublic.com, Has Salesforce.com just unveiled a rival to Google Wave?: “Cloud-computing player Salesforce.com has introduced a platform that will act as a "Facebook for the Enterprise" that it claims will revolutionise the workplace by leveraging the social-networking revolution. “The new technology, called Salesforce Chatter, however, sounds eerily close to what Google is trying to achieve with Wave, which it claims is going to replace email as a work tool.” Then, from The Register in the UK, Google Wave relies on kindness of strangers: “Dreamforce 09 Google has been stumping for its Wave real-time collaboration system among the Salesforce.com faithful. “Wave lead business development manager Jeff Eddies told Dreamforce the search behemoth needs their support for Wave to succeed.” Salesforce.com has just introduced a new platform technology for developing social applications for enterprises, and is boasting that all 135,000 native Force.com applications will instantly become social. At the same time, Google is asking Salesforce.com community for commitment to and investment in Google Wave as a platform for building social applications for the enterprise. How’s this going to play out? Can the Salesforce.com community embrace both initiatives? Or will they end up singing, “Don't hang around 'cause two's a crowd / On my cloud, baby?”
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