Excerpt from:  FAS Talk
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August 26, 2009

The Death of RSS? Again?

Predictions of RSS demise are overblown (but they make for catchy headlines).

Have you heard?  RSS is dead.

Well, its not really dead, of course, but Twitter and Facebook have gotten some folks—like Steve Gillmor and, most recently, Sam Diaz—so starry-eyed that they've declared RSS as a thing of the past.

Death of RSSI'll go out on a limb (not really very far out) here and predict that RSS will be with us for a long, long time.  RSS is a data interchange protocol.  The types of content and the types of applications using RSS will continue to evolve (as they have for a decade) but the RSS protocol will be in wide use for many years to come.

Twitter will not change this.  Nor will Facebook.  These (and many other) applications represent new sources of data and more opportunities for data interchange.  RSS (probably with some real-time enabling enhancements such as PubSubHubbub) will continue to exist behind the scenes.

I've been around this industry for a long time now.  I remember people predicting the death of COBOL at the hands of "modern, structured" languages like C.  Guess what?  It didn't happen.  There are more lines of COBOL in production now than ever before.  Of course, there are lots of other things in production now, too, but COBOL is far, far from dead and gone.

So shall it be with RSS.  It is simply too deeply entrenched.  But the need for attention grabbing headlines is also deeply entrenched.  So, I expect we'll continue to see articles about the death of RSS for years to come.

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Comments
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RE: The Death of RSS? Again?

The Only Threat Is A Superior Open Protocol For Data Exchange

I'm with you Andy,  I think RSS is going to be with us for a long time.  The critics of RSS are the same people who told us EDI would be replaced by web tools...

Neither Twitter or Facebook offer a superior open protocol for web data exchange.  Even if individuals knowingly use Facebook or Twitter more than RSS, the sites they visit and even the social media applications they use will continue to depend on RSS for content syndication.

Two of the fastest growing social media tools are Ping.FM and HelloTXT.com.  One of the most popular features of these social media update and syndication tools is their ability to to publish social media updates driven by RSS feeds.

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RE: The Death of RSS? Again?

@John: I agree to a degree... a superior open protocol would be the starting point of a threat, but it would not be sufficient.

For the same reasons COBOL lives on, a superior technology will not be enough to displace the millions dollars and millions of hours already invested in the RSS infrastructure.  New (better) technologies will likely simply provide ideas which will be incorporated into RSS as extensions/enhancements.  This approach offers much lower adoption friction than starting from scratch with something new--even if that something is better.  (Just ask the folks that used to make Beta recording tapes if that technology was better than VHS ;-)

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RE: The Death of RSS? Again?

Agreed! Besides, Twitter and Facebook use RSS for many of their supporting functions.  And it's nice that everyone posts to Twitter and Facebook, but I still rather read my content in Google Reader - much easier and faster to scan what's available.

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RE: The Death of RSS? Again?

The entire "social web" (it's all back to being just the web now, isn't it?) uses RSS to talk in the background. The only beef I ever had with RSS wasn't the technology itself. I feel that the browsers have been very lazy integrating it-- I shouldn't have to touch it any more than I have to touch HTML. I believe in a world where if there's an RSS feed, my browser should magically know and give me some kind of button about it in my toolbar to decline if I don't want it.

And to find a smooth and subtle way to notify me if there are new items in my favorite categories. The browsers have failed with RSS the same way they've failed with bookmarking. I love Google Reader but I wish it wasn't *necessary*.

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RE: The Death of RSS? Again?

@Tinu: Spot on! The tricky part is deciding where the center of your web universe is.

Your analogy is excellent: RSS should be as visible to users as HTML.  And you're right that none of the browsers have done a stellar job in dealing with RSS.  (Some are better than others, but none are stellar.)

But... I'm not sure if a browser did do a stellar job with RSS if that would eliminate the need for Google Reader (or something similar).

The problem is that I don't want to be locked into a specific browser.  I want the freedom to use whatever browser is best for a given use/context/machine/etc.  This suggests that the "reader" function cannot be integral to a given browser but must itself be a web service available from any browser--enter Google Reader.

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RE: The Death of RSS? Again?

I would agree that it would suck to be locked into any specific browser as well because of RSS. And there are a lot of things I love Google Reader for... but with the sheer volume of RSS feeds I'm consuming, even using Scoble's method, I keep finding myself back with FeedDemon.

And now that Camtasia is on the Mac, I'm finding myself getting lazy, because that's the only app I open Windows for nowadays.... guess you can't have everything...

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