Comment about: Google Chrome: Disruptive Technology
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| September 03, 2008 | | I agree with what you've said here. I touched on this very briefly in my own entry on the subject (thanks for the patronage, by the way): Google indeed is well-placed to quickly update and enrich this browser to the point where it significantly impacts the market. In fact, it has two advantages Microsoft in particular did not have when it embarked on IE:
1) Though definitely not perfect, web standards are much more unified (at least among open source browsers) than when IE was first developed. Therefore, platform-agnostic browsers with differing, but standards-compliant layout engines will all display the Internet in similar fashion. Raw performance, the interface, included features, and an extension universe will become the salient differences between them. Innovation, then, and not compatibility will be key when attracting users to a browser.
2) Google, whose products are not an intrinsic part of an OS, is free to innovate at will, without worrying about OS integration or, more prudently, upholding the high degree of backwards compatibility employed by Microsoft. However, other open source browsers have a similar edge. Leaving your point: Google has tremendous resources at its disposal, which will allow it to be more innovative and ubiquitous--not to mention the strength of the Google name.
Disruptive technology indeed. Good call.
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